The Search for Beautiful Soft Look

Johnson’s® Body Care joins hands with beauty and fashion industry
professionals to discover the woman with beautiful soft ‘look’

                                                                                                                                                                                     

Johnson’s® Body Care is on a mission to discover one Malaysian woman who possesses the combination of captivating skin beauty and friendly girl-next-door personality in its 2011 Beautiful Soft Look Search.

The top 10 finalists in the search will be styled by award-winning fashion designer duo, Azalea and Yasmin Putri Ramli of fashion label PU3; and hairstyling guru and founder of A Cut Above academy and chain of salons, Winnie Loo.

The ultimate winner of this search will walk home with RM5,000 cash, a custom made designer gown by PU3 and be featured in Malaysia’s top fashion and beauty magazines. The first and second runner up will each receive RM3,000 and RM1,000 respectively.  Each finalist will bring home one year’s supply of Johnson’s Body Care Lotion as well.

How to Join?

The search is open to Malaysian women 18 years and above. All she has to do is to purchase any Johnson’s® Body Care lotion, scan or take a photograph of the receipt as a proof of purchase, go to www.facebook.com/jbc, fill up the application form and submit the entry with images of herself. Entry submission is opened on 1st May and closes on 30th June 2011.

All entries will be uploaded and open for voting on Johnson’s® Body Care Facebook; the top 30 most voted entries or photographs will be shortlisted as semi-finalists to undergo a face-to- face interview with the search panel of judges, including Azalea and Yasmin Putri Ramli and Winnie Loo.