Japan's SENKA Skincare, Ma Cherie & ZA Bloggers Event

invited to the exclusive preview of the newest brands in town

Last month Shiseido Malaysia invited me & my friends to a private preview of the latest brands set to launch in Malaysia. They are the long awaited Senka Skincare and Ma Cherie haircare products along with ZA Cosmetics latest cosmetic collection. The event was held at Shiseido's office (near Ikea). It was the first time they organize such an event, so we were thrilled to be there having tea with pink cupcakes and pink sparkling juice!

I'm so happy to be here, thanks Shiseido!

The preview session took nearly 3 hours and Shiseido's trainer gave us introduction to each brand and their product collection, including what's the best :D to try! We drank and eat while listening to her. There was hands on session as well trying the products from all three brands. Fun!!! I wish they have more workshops like these where we can try first hand the products.

SENKA Skincare offers a range of basic essentials skincare products like cleansers made of oil, water or foam and the famous Hoshitsu Lotion (moisturizing lotion) at an affordable price.

MA CHERIE formulated with champagne, honey and other moisturizing ingredients, provides a range of hair products including shampoo, conditioner, treatment, mist, fragrance and oil. Their packaging and concept makes you feel like a dolly princess.

ZA Cosmetics a brand not new in Malaysia but what's new is the launch of their pore less skin and attractive eyes collection featuring the new Killer Volume waterproof mascara, Perfect Fit 2 way foundation and concealer. 

1st time Shiseido organize a preview workshop for bloggers

trainer all doll up teaching us about the products

Senka's promise to consumers


the Senka cleansing series

we can now have the Perfect Whip in Malaysia!

OH OH OH OH!!! looks like vanilla mousse?!

the foam is really different from other foam cleansers!

(it's dense, fluffy and light)

lotion made from moisturizing cream

trying out the Senka whitening lotion

trying out the best selling moisturizing lotion

I'm waiting for this! UV protection gel

let's welcome Ma Cherie to Malaysia!

every girls' dream to be a princess

Ma Cherie signature ingredient & scent

hair care products that smells like princess

the pretty pink Ma Cherie hair care collection

and last but not least, ZA Cosmetics!

 I used ZA when I was in secondary school!

concealer to hide dark eye circles, spots, freckles & blemishes

the new mascara that can kill! (guys)

clump-free, curl & volumes

time to get our hands on these goodies!

I'm going to try the killer volume mascara!

(the pink matches my frames)


trying out the Killer Volume Mascara

diving into the foam party now

best selling foam cleanser in Japan :D

me & Wan Lee pose for the camera
(I wonder what she's thinking about?)

love the pink sparkling cranberry juice!
(it's the Ma Cherie inspired drink in this workshop)

Reiko, Isabel & Haze playing with the props!

I wish I could bring back Ma Cherie baskets

(makes such a good girly girl gift basket idea right?)

my turn to pose with Ma Cherie

(should've dye hair pink & wear Barbie doll contacts)

wish I can have all this!!!

more princess products to love

we had great fun! thanks for having us over Shiseido

After the workshop we brought back some of the best selling products from each brand to review and so far I am loving the Senka Perfect Whip and Hoshitsu Lotion! I want to try more products and hope Shiseido organizes one for the consumers or my readers to try as well. It's been some time since I saw a consumer workshop, the last one I attended was Aqualabel 2 years ago. Anyway these products are affordable and you can buy them from selected Watsons stores in Malaysia. It's all launched already in January 2013 (Senka products launched last month).

Price & Product List:
Senka Perfect Whip (Foam cleanser) RM 19.90
Senka Perfect Watery Oil (Make-up remover) RM 49.90
Senka Perfect Gel (Gel cleanser) RM 19.90
Senka Perfect Oil (Oil cleanser) RM 39.90
Senka Perfect Liquid (Liquid cleanser) RM 39.90
Senka Hoshitsu Line (Moisturizing) RM39.90

Senka Hoshitsu Emulsion (Moisturizing) RM39.90
Senka Whitening Line (Moisturizing) RM39.90
Senka UV Protection -tba-

Ma Cherie Hair Care (Air Feel/ Moisture) -tba-
Ma Cherie Perfect Showers 60ml RM39.90
Ma Cherie Hair Oil RM39.90
Ma Cherie Aqua Dew Energy Ex RM42.90

ZA Cosmetics
Perfect Fit 2 Way Foundation -tba-
Perfect Fit Concealer -tba-
Killer Volume Mascara -tba-

Don't forget to LIKE Senka Malaysia FB Page, Ma Cherie Malaysia FB Page, for updates & promotions! More photos of the products and description can be found on Plusizekitten FB Page.